Betts Recruiting

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Case Study Better
Case Studies

Better Mortgage needed a core SDR team and a new interview model. We helped them.

The Betts Team
June 4, 2021

Better Mortgage is a direct lender that provides a fast, transparent digital mortgage experience backed by superior customer support. Their team turned to Betts Recruiting when they needed to rapidly scale their Loan Consultant team.

The Needs

Motivated Sales Development Representatives to handle Better Mortgage’s rapidly expanding inbound funnel and drive outbound efforts as the company grows.

Before Betts, Better Mortgage had an unscalable interview model that was not sustainable

  • Not enough time to dedicate to sourcing and interviewing the selection of candidates online job postings provide
  • Needed to strike the right balance between candidate quality and volume of candidates
  • 4 Week hiring process for junior candidates doesn’t align with the hiring need

“Hiring events allowed us to reduce time to hire by bringing everyone together in one space. Furthermore the clear and consistent feedback on candidates left us feeling like Betts was truly an extension of our team.”

Kenna Meyerhoff, Director of Talent Acquisition at Better Mortgage

The Solution

Volume and Multi-market Hiring with Betts:

  • Developed a trusted partnership with candidates delivered from Betts
  • Betts-run Happy Hours allowed Hiring Managers to meet multiple talented professionals in person without
    the hassle of scheduling multiple initial phone screens
  • Dropped the hiring process down to 2 steps, cutting time to hire by 50%
  • Hired a total of 13 SDRs across the nation in the first 2 months, with several dozen more hired after that