About
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Industry
HR/LegalTech
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Funding
$115M
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Investment Stage
Series E
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Investors
General Atlantic, Insight Partners
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Employees
501-1000
“Betts was instrumental in helping us scale our new office in Minnesota. Their extensive network and understanding of our needs allowed us to quickly build out a strong sales team, including key leadership hires. Betts connected us with top-tier candidates we wouldn't have found on our own, enabling us to establish a high-performing team in a new market.”
Using Betts RaaS model, Staffbase was able to
- Hire 36 people throughout 4 year partnership with Betts
- Build out a team in new market in Minnesota office through leveraging Betts’ network
- Hire across multiple GTM Sales roles like Enterprise SDRs, Corporate AEs, Enterprise AEs, Sales Managers and Customer Success Managers
- Hire their first Customer Success Manager in new office in MSP
- Hire multiple leadership roles including a Head of CS and Sales leadership to expand AE team
The Challenge
Despite having an experienced internal recruiting team, Staffbase needed to scale their hiring efforts rapidly to meet the demands of their new office in Minnesota. They were looking to build a strong foundation for their GTM team, particularly focusing on hiring Enterprise Sales Development Representatives. In order to meet their hiring goals, Staffbase sought an external partner with an existing network that could provide the volume and quality of candidates they needed.
The Solution
Faced with the goal of rapidly scaling their new office in Minnesota, Staffbase turned to their trusted partner, Betts. Known for their deep expertise in recruiting SaaS talent and a network that spans across the US & Canada, Betts was well-equipped to handle the high demand for Enterprise Sales. Leveraging their extensive network and specialized knowledge of GTM roles, Betts focused on sourcing top-tier candidates that matched Staffbase’s specific needs.
By managing the candidate pipeline, Betts allowed Staffbase to concentrate on assessing fit and making swift hiring decisions. This streamlined process led to the successful hiring of several key sellers, forming the foundation of Staffbase’s new team. The collaboration exemplified the effectiveness of strategic partnerships, enabling Staffbase to achieve their hiring goals without expanding their internal recruiting team.
In a short timeframe, Betts helped Staffbase build a strong sales team, ensuring a smooth start for the new Minnesota office. The high-quality hires not only met technical requirements but also aligned with Staffbase’s culture, fostering a positive team environment. This efficient use of resources allowed Staffbase to scale effectively while maintaining cost efficiency.
Betts’ expertise was instrumental in helping Staffbase establish a new office and build a high-performing team quickly. The partnership highlighted the value of leveraging external resources to achieve rapid growth in new markets, allowing Staffbase to focus on their core objectives.
