Updated August 2025. This list will be refreshed every six months to track pay, demand, and how these jobs evolve.
Even in a cooler funding environment, some positions are commanding 10 to 20 percent higher salaries than last year. These roles are driving product adoption, growth, and customer success, and they are the ones top candidates are competing hardest for.
Below are the seven hottest roles in tech right now, with definitions, typical compensation ranges, and why they are in demand.
Definitions and Compensation For The Current Hot Roles in Tech
1. Enterprise Sales
What is Enterprise Sales?
Enterprise sales reps manage large, complex deals with major organizations. They often work with multiple decision-makers and long sales cycles, negotiating contracts worth millions. These sellers act as strategic partners to executives, shaping multi-year agreements that directly impact company growth.
Enterprise Sales salary in 2025: $300K to $350K OTE (on-target earnings), with top performers surpassing $400K.
Why it’s hot: Large enterprise deals are fewer but more valuable. Companies are paying a premium for sellers who can navigate procurement complexity and deliver predictable, high-value revenue.
2. Sales Engineer
What is a Sales Engineer?
A hybrid between sales and product, sales engineers help customers understand technical capabilities, run demos, and ensure product fit. They bridge the gap between technical depth and business outcomes, often troubleshooting complex use cases in real time.
Sales Engineer salary in 2025: $160K to $250K base, $210K to $325K OTE. 30% variable
Why it’s hot: With more technical products hitting the market, especially in AI, data, and cybersecurity, sales engineers reduce deal risk and accelerate close rates.
3. Solutions Architect
What is a Solutions Architect?
Solutions architects design and implement tailored technical solutions for customers, often post-sale, ensuring smooth integrations and deployments. They collaborate closely with customer success and product teams to align technology with long-term customer needs.
Solutions Architect salary in 2025: $170K to $260K base, $220K to $340K OTE. 30% variable
Why it’s hot: Companies want faster onboarding and time-to-value. A strong solutions architect reduces churn risk and increases customer lifetime value.
4. GTM Engineer
What is a GTM Engineer?
A go-to-market (GTM) engineer supports sales motions by customizing demos, building proof-of-concepts, and adapting product capabilities to customer needs. They bring engineering skills into customer conversations, allowing sales teams to offer tailored solutions at speed.
GTM Engineer salary in 2025: $180K to $240K base, $230K to $310K OTE. 25–30% variable
Why it’s hot: Especially in AI and complex SaaS, GTM engineers shorten sales cycles by connecting technical depth with business outcomes.
5. Forward Deployed Engineer
What is a Forward Deployed Engineer?
These engineers work directly with customers, tailoring products to unique workflows for mission-critical use cases. They embed within client teams, acting as both builders and advisors to ensure adoption in highly specialized industries.
Forward Deployed Engineer salary in 2025: $175K to $260K base, $230K to $360K OTE. 30–35% variable
Why it’s hot: Popularized by companies like Palantir, the role is booming in AI deployment, fintech, and defense tech where customization is key to adoption.
6. Growth Engineer
What is a Growth Engineer?
Growth engineers partner with marketing and product teams to build acquisition experiments, optimize funnels, and boost retention. They use data, automation, and rapid testing to uncover new ways of unlocking user and revenue growth.
Growth Engineer salary in 2025: $150K to $200K base, $180K to $260K OTE. 20–25% variable
Why it’s hot: Sitting at the intersection of product and revenue, growth engineers can move key business metrics quickly through testing and automation.
7. Technical Channel AE
What is a Technical Channel AE?
A technical channel account executive manages sales through partners, resellers, and channel networks, often with deep product knowledge to support indirect sales. They build long-term relationships with partners while also ensuring technical accuracy in joint deals.
Technical Channel AE salary in 2025: $165K to $200K base, $240K to $320K OTE. 40–60% variable
Why it’s hot: With more companies scaling through partnerships, these AEs are essential for driving indirect revenue and keeping partners engaged.
The Roles to Watch
We will be tracking these jobs every six months to monitor compensation shifts and emerging titles. If you are hiring for any of these roles, competition is fierce and the right recruiting partner can help you secure top talent before your competitors do.
Hire the hottest tech talent with Betts Recruiting.
Betts has been the go-to partner for tech hiring since 2009, connecting innovative companies with top-performing sales, marketing, customer success, and technical GTM talent. Whether you need an enterprise seller, an AI-savvy engineer, or a channel expert, our team has the network and speed to make it happen.
Start your search today and contact Betts Recruiting to find your next hire.