The Customer Success Manager (CSM) is still a relatively new role in SaaS – but it’s increasingly recognized as a crucial vehicle for enhancing the customer journey as the industry becomes more customer-centric.
While there’s more information available to your customers than ever before, there is also more competition for tech solutions, making it increasingly difficult to retain customers. An unhappy customer can quickly run a Google search for alternative vendors and migrate to another solution before you even know there’s a problem.
That’s where the Customer Success Manager comes in. The CSM’s job is to ensure that your customers have everything they need to be successful and satisfied with your product. And Betts Recruiting has now created the ultimate guide to building the best CSM team for the task.
Read our eBook today and learn:
- How to motivate your CSM team to maximize their success
- Firsthand insight from a real customer success director into how to build a rock solid CSM team
- Customer Success Manager salary information to help guide your compensation package
- How to design the perfect interview process that’s both comprehensive and efficient
Customer Success Managers are a unique breed with a unique skill set. They need to have the right combination of technical ability and customer-facing experience in order to manage demos and implementations along with customer feedback.