Atlanta offers lucrative opportunities for high-growth tech organizations, including an impressive talent pool, a supportive business culture, and close proximity to several leading enterprises, many of which are highly sought-after customers. With the help of an impactful sales recruiting agency, your company can access the resources, insights, and connections necessary to find skilled, high-performing go-to-market (GTM) talent and achieve your revenue goals in Atlanta’s entrepreneurial market.
Several large enterprises are headquartered in Atlanta, including Delta Air Lines, The Coca-Cola Company, Cox Enterprises, and United Parcel Service. The city is often called “Transaction Alley” because it processes over two-thirds of U.S. card transactions, creating favorable conditions for FinTech to emerge as Atlanta’s leading technology sector.
In fact, Georgia-based FinTech companies generate $72 billion each year. Atlanta is home to 245 of these organizations, which employ over 42,500 professionals and drive a steady demand for skilled sales talent. The city is also a hub for cybersecurity, HealthTech, and AI, offering additional opportunities for industry-savvy sales professionals.
A well-connected recruiting agency can help your business secure the best candidates quickly. Emerging organizations are eager to tap into Atlanta’s impressive talent pool, which includes alumni from respected universities like Georgia Tech, Emory University, and the University of Georgia. Numerous venture capital firms and accelerators also foster partnerships between startups and established companies, encouraging the initiation of enterprise sales and necessitating sales professionals with diverse skill sets who can expertly facilitate these deals.
Below is our list of the top 10 sales recruiting agencies in Atlanta. These firms’ specialized sales recruiting focus, valuable industry expertise, and deep talent networks make them compatible partners for Atlanta’s scaling organizations.
1. Betts Recruiting
Betts Recruiting has specialized in placing exceptional sales, marketing, and customer success talent for high-growth tech companies since 2009. As a partner for organizations across North America, the firm brings a specific focus to serving the Atlanta area, leveraging both industry and function expertise as well as a deep talent network to match the city’s emerging businesses with revenue-generating sales professionals.
Specialized recruiters offer valuable insights into several of Atlanta’s leading sectors, including FinTech and cybersecurity. By utilizing the firm’s subscription-based Recruitment as a Service (RaaS) model, your company can both receive personalized support from a recruiter as well as gain access to Betts Connect, a proprietary talent marketplace platform.
Betts Connect enables your company to streamline the sourcing process. By filtering through over 2 million GTM candidates based on various criteria, your company can quickly discover highly compatible matches that bring the expertise, experience, and skills needed to scale.
Over 10,000 companies, including 75 unicorns reaching IPO, have experienced significant growth after partnering with Betts Recruiting. The firm’s valuable industry expertise, niche function specialization, and innovative technology makes it the top sales recruiting firm for many of Atlanta’s businesses.
2. Sales Talent, Inc
Specializing exclusively in GTM recruiting for venture- and private equity-backed companies across North America, Sales Talent, Inc offers valuable functional expertise for organizations looking to drive their revenue growth. The firm has partnered with businesses from a diversity of industries, including technology and SaaS, since 1999, and enlists an Atlanta-based recruiter to provide local market insights and match your company with compatible, high-performing talent.
The firm caters to organizations that need rapid hires. With a strong emphasis on culture fit, recruiters headhunt 89% of candidates based on your company’s exact criteria, achieving a candidate retention rate of over 93%.
3. Salestalent.com
Salestalent.com is a global recruitment firm that exclusively recruits sales professionals in the tech, software, and industrial industries. Founded in 2021, the firm places a strong emphasis on speed and brings a specific focus to recruiting for Atlanta-based organizations, making it a compatible partner for many local businesses.
The firm implements a consultative approach and begins the hiring process by designing custom search strategies and candidate scorecards for your company. As former sales executives, recruiters leverage functional expertise to create a list of specific candidates to target before actively headhunting them, contributing to an average of only 4.26 interviews per hire.
Recruiters are also limited to three searches at a time, which allows them to implement thorough hiring processes and deliver the first round of candidates in less than eight days.
4. Talentfoot
Founded in 2010, Talentfoot is a global executive search firm that hires sales, marketing, eCommerce, product, data, operations, finance, and technology talent in a diversity of industries for growth-oriented businesses, from early-stage startups to Fortune 50 companies. The firm is actively involved in Atlanta’s market and brings both a consultative approach and a sales recruiting focus to meet the needs of the city’s scaling organizations.
By partnering with Talentfoot, your company gains access to a network of over 100,000 vetted sales leaders and also receives complimentary coaching, strategic talent mapping, market intelligence reports, performance metrics analysis, and more. The firm implements an intensive vetting process that includes HOGAN and technical competency assessments, culture fit analysis, and track record verification to identify the top 1% of candidates based on your company’s criteria.
5. Renascent Solutions
Founded in 2011, Renascent Solutions specializes in placing sales and marketing professionals for software and tech companies, including in the SaaS, FinTech, and AI sectors. Partnering with organizations of all sizes across North America, this firm combines niche industry expertise, a deep talent network, and a consultative approach to help Atlanta-based organizations overcome their hiring challenges.
The firm creates a “Position Profile” at the beginning of each search, which describes your company’s ideal candidate and the target metrics you expect them to achieve. Recruiters then identify organizations that employ professionals with these characteristics before aggressively headhunting promising candidates.
6. ImpactSearch Partners
Headquartered in Atlanta and founded in 2007, ImpactSearch Partners is a boutique recruiting firm that recruits GTM, legal, healthcare, technology, and leadership talent along the seniority spectrum. With a deep specialization in working with scaling companies, this firm places a strong emphasis on building long-term relationships with clients, making it a trusted partner at every stage of growth.
Acting as an extension of your organization, ImpactSearch Partners strives to develop a deep understanding of your culture, team dynamics, and revenue goals. The firm nurtures longstanding partnerships with local organizations and receives 96% of its business from referrals, demonstrating its credibility and dynamic approaches.
7. Naviga Recruiting
Naviga Recruiting has sourced sales, marketing, operations, and executive talent for B2B companies in various industries, including SaaS and FinTech, since 2002. The firm brings a specialized focus to serving Atlanta-based organizations, leveraging a national talent network of over 190,000 professionals and a highly structured hiring process to deliver deeply vetted candidates.
A dedicated team including an account manager, recruiter, marketing professional, and administrative support member is assigned to address your company’s needs and ensure a thorough hiring process. This team establishes accountability and transparency in your partnership by setting a predetermined date for your company to interview the top four candidates.
A proven ten step recruitment process ensures that at the end of the interview day, your company hires one of the four final candidates.
8. Bespoke Partners
Founded in 2011, Bespoke Partners is a boutique executive search and leadership advisory firm that recruits GTM, technology, finance, and HR roles for SaaS and software companies. An ideal partner for private equity-backed organizations at key growth transitions, this firm leverages its proprietary hiring platform, extensive talent network, and rigorous vetting process to match high-impact executives with maturing organizations.
Calibrator, the firm’s AI-powered scorecard application, streamlines sourcing by allowing your company to visualize an ideal candidate and filter through the profiles of over 700,000 executives based on their performance, market experience, location, and more.
Additionally, recruiters are capped at six searches to ensure rigorous search and vetting processes. The firm conducts more than ten back-channel reference checks per search and evaluates candidates based on leadership capacity and culture alignment, contributing to a 95% success rate.
9. Korn Ferry
Korn Ferry is a global organizational consulting and executive search firm with a local office in Atlanta. Founded in 1969, the firm’s specialized sales recruiters place professionals along the seniority spectrum in a diversity of industries, including software, and supports both individual hires and team buildouts.
Recruiters evaluate candidates by benchmarking them against the firm’s proprietary Success Profiles, which describe the characteristics needed to excel in specific roles. Designed by drawing on billions of data points, Success Profiles help eliminate human bias when identifying top performers.
10. Insight Global
Founded in 2001 and headquartered in Atlanta, Insight Global recruits for sales, account management, business development, customer success, and leadership roles. As one of the largest recruitment firms in North America, the firm has access to both a global talent pool of 5.2 million candidates as well as local networks across Atlanta’s SaaS, FinTech, HealthTech, and enterprise IT sectors.
The firm is an ideal partner for companies interested in high volume hiring or building their first scalable sales teams. Recruiters implement behavioral and technical assessments to evaluate candidates based on culture fit and sales acumen before presenting a shortlist of the top 3-5 professionals.
SDR Salary Expectations in Atlanta
Atlanta-based organizations offer similar compensation packages for entry-level SDRs to those in other cities. SDRs with six or more months of experience receive slightly higher base compensation than their counterparts in other time zones, though their on-target earnings are comparable.
SDR (Entry-Level)
Base + OTE: $55K–$65K | $75K–$90K
SDR (6+ Months Experience)
Base + OTE: $65K–$80K | $85K–$100K
More insights can be found on our proprietary Comp Engine, which reports role-specific and city-specific compensation benchmarks across all GTM functions, helping your organization stay up to date.
SDR Hiring Trends in Atlanta
Growing Demand for Enterprise SDRs
The rise in enterprise sales in the tech industry has created a greater demand for Enterprise SDRs. This is especially relevant to Atlanta, where the prevalence of large corporations creates close proximity between emerging organizations and potential customers.
Enterprise SDRs are expected to have at least five years of selling experience, advanced technical knowledge, and a defined sales motion. The increasing demand for professionals with this sales acumen could make it increasingly difficult for entry-level SDRs to break into the market.
Rise of AI
While many scaled FinTech companies are currently piloting AI, the global AI-in-FinTech market is expected to grow dramatically in coming years, from $14.13 billion in 2024 to $51.08 billion in 2029.
Considering FinTech’s prevalence in Atlanta, this trend could contribute to a decrease in demand for entry-level SDRs. Besides AI’s increasing ability to complete lead generation tasks, companies will also be looking for sales professionals with specialized expertise who can explain the technology behind new AI products and services to potential customers.
Contact Betts Recruiting to access Atlanta’s exceptional sales talent. Our firm’s industry expertise, local talent networks, and tech-enabled solutions make us a highly compatible partner for many of the city’s most innovative organizations.